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Read time: 1 min 53 sec Whatup Reader! First off, BIG thank you for the kind (and enthusiastic) responses to last week’s email. Ya’ll are my people. I wanted to follow up that email with a business lesson that maybe is a non-sequitur, but I don’t even care, because it needs to be said. Ya’ll, if no one has raised their hands and said they want the thing that you want to make, DON’T LAUNCH IT. I’m not saying this because I don’t believe in you, I’m saying this because I believe in math. So...
Read time: 3 min 21 sec Whatup Reader! Sooooo, yesterday the email marketing service formally known as ConverKit sent out an email announcing a significant price increase for all of its users, effective October 15th. People were, understandably and justifiably, pissed. Everyone checking their email on Monday morning. Now, I use ConvertKit. I’ve been a loyal subscriber since 2015. Their platform is actually how you’re receiving this very email. Yes, my price is going up, no, I’m not happy...
Read time: 2 min 22 sec Whatup Reader! Sliding in today to give you the permission you don’t need to change directions. There’s plenty of memes out there that say that every day is an opportunity to start all over again and while I think there’s a bit more nuance than that and some planning is definitely required, the sentiment that any day is absolutely the right day to make the decision and take the first step in a new direction, is very accurate. I’ve run my Instagram Intensive for six...