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Read time: 2 min 5 sec Whatup Reader! Sometimes I like to sit and think about hypotheticals. I play out made-up scenarios to see how what the butterfly effects might look like. This time, it was about beach volleyball. I spend no less that 6 hours a week playing beach volleyball. I started in early 2020, right before the world shut down, and I’ve been obsessed ever since. Lex andI take lessons twice a week. We play pick-up for a few hours every Friday. We’ve taken a last-minute trip to...
Read time: 1 min 53 sec Whatup Reader! First off, BIG thank you for the kind (and enthusiastic) responses to last week’s email. Ya’ll are my people. I wanted to follow up that email with a business lesson that maybe is a non-sequitur, but I don’t even care, because it needs to be said. Ya’ll, if no one has raised their hands and said they want the thing that you want to make, DON’T LAUNCH IT. I’m not saying this because I don’t believe in you, I’m saying this because I believe in math. So...
Read time: 3 min 21 sec Whatup Reader! Sooooo, yesterday the email marketing service formally known as ConverKit sent out an email announcing a significant price increase for all of its users, effective October 15th. People were, understandably and justifiably, pissed. Everyone checking their email on Monday morning. Now, I use ConvertKit. I’ve been a loyal subscriber since 2015. Their platform is actually how you’re receiving this very email. Yes, my price is going up, no, I’m not happy...